Organic beauty surrounds us.
Verdant botanicals and blooms, abundant with hidden precious properties, found close and further afield. Layered, evocative aromas, distilled from petals, leaves, roots and bark, reminiscent of times passed and memories made. The harnessing of established oils and potent ingredients within our glass amber bottles, carefully selected for their beauty and therapeutic elements, organic of old and without this label many moons ago, lies at the heart of what we do.
In celebrating Organic Beauty and Wellbeing week, we take a deep dive into one of our favourite organic blends whose soothing properties call to be drawn upon as the autumn season starts to unfold around us. BLŪ: this is a special one.
This is a special one to us. And a special one for you. An aromaceutical blend built around the mesmerising, cerulean hued, steam distilled oil of Matricaria chamomilla, the blue - or wild - chamomile plant.
Effusing a distinct herbaceous fragrance, the inky blue chamomile oil is rich in natural analgesic, antioxidant and anti-inflammatory properties. It has featured for centuries in healing and calming practice across different cultures, and here, within BLŪ, blends with the sweeter aromas of lavender and chamomile Roman, both offering their own unique skin healing and mind soothing benefits. And then the earthy, grounding undertones of vetiver, its amber-coloured oil distilled from the roots of this grass, used for its fragrance since ancient times.
BLŪ is a special one. Its mediative scent effuses a sense of peace, calm and clarity. Translated into our wash, made from a base of organic olive and coconut oils and our light lotion, a nourishing concoction of almond, rosehip and aloe oils, blended with shea and cocoa butters and vitamin E.
Both multi-purpose. Both certified organic, vegan and cruelty free. Not for purism. Simply for beauty.